Digger Keywords™: Semantic SEO Tool Tour

Using keyword recommendations

As shown in the previous page of the tour, Digger Keywords indicates keywords to enrich your content as well as where you currently have deficiencies. In the table below are several keywords that don't yet appear in our page about baby gates.

You may be thinking that words such as "injury" and "emergency room" aren't terms that people are going to be typing into search engines when looking for information about baby gates. That's very true. However, a quality page about safety products should be talking about these issues. As search engines get smarter about content quality, these contextually relevant terms become ever more important to scoring well in search results.

KeywordScoreTimes Seen in Web Page
injury0.9844970
excellent0.9243420
fireplace0.8857350
guard0.8342540
browse0.8256450
buying0.8205250
metal0.81660
protecting0.759080
emergency room0.744250
proof0.7418680
save0.7286130
pregnancy0.7196630
restrict0.7174540
pen0.7169850
watch0.7007270
play0.6600950
hurt0.6137450

So, to improve the richness of our baby gates page, some of the recommended keywords are incorporated into one or more paragraphs discussing relevant safety issues and protecting infants. In the following web page, you can see how this was done on the actual HubPages article.

How much difference does adding these contextual keywords make? Let's look at the search engine ranking improvement.

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